Clorox recently announced that their sales have been affected by a recent and ongoing cyberattack combined with product shortages. In a statement posted on the company’s website, Clorox warned that sales are likely to remain below expectations for the foreseeable future.
The cyberattack has caused disruptions to Clorox’s online ordering systems, resulting in disappointed customers unable to get the products they need. To top it off, product shortages continue to plague the company, as they stock shelves across the country with limited supplies.
In response, Clorox has come up with a backup plan and implemented cost-cutting measures in order to make sure their customers don’t suffer due to this unforeseen issue. Restructuring activities, consolidating warehouses, and trimming excess staff are just some of the strategies they are pursuing.
Clorox wanted to make it clear to their customers that they are doing everything they can to minimize the fallout from the attack and product shortages, but that the sales performance in the short term will be weaker than what was originally expected.
The company will continue to monitor the situation and has vowed to take all necessary measures to protect its customers and keep the business moving forward. As evidence of their commitment, Clorox has prioritized providing supplies to healthcare and frontline workers.
In the end, Clorox is already taking the necessary steps to bounce back from the cyberattack and product shortages. It’s a long road to recovery, but with a proactive and customer-centric approach to the issue, Clorox will surely continue to be one of America’s most trusted brands.